Vice President, Global Spa & Wellness at Hotels AI

Position Vice President, Global Spa & Wellness
Posted 25 Feb 2026
Expired 27 Mar 2026
Company Hotels AI
Location Bethesda | US
Job Type Full Time

Job Description:

Latest job information from Hotels AI for the position of Vice President, Global Spa & Wellness. If the Vice President, Global Spa & Wellness vacancy in Bethesda matches your qualifications, please submit your latest application or CV directly through the updated Jobkos job portal.

Please note that applying for a job may not always be easy, as new candidates must meet certain qualifications and requirements set by the company. We hope the career opportunity at Hotels AI for the position of Vice President, Global Spa & Wellness below matches your qualifications.

Description

The Vice President, Global Spa & Wellness serves as the visionary leader and chief strategist responsible for creating and executing the holistic wellness strategy across each of Marriott International's luxury brands. This senior executive is responsible for defining a global vision and long-range strategic plan for all wellness offerings, encompassing traditional spa services as well as integrated, holistic programs in nutrition, sleep, mindfulness, movement/fitness, sustainability, and cutting‑edge therapies. The ideal candidate will possess extensive hands‑on experience in luxury spa and wellness operations, have their finger on the pulse of evolving global wellness trends, and the ability to manage by influence for C-suite executives, General Managers, property owners/asset managers, and other key stakeholders. This position requires a significant amount of global travel. This role reports to the SVP Global Operations.

Candidate Profile Education And Experience
  • Required:
  • A 4-year bachelor’s degree from an accredited university in a related field.
  • Direct and extensive experience in the spa and wellness disciplines for luxury hotel brands.
  • 15+ years of progressive leadership experience in wellness hospitality, with a significant portion in multi‑property or multi‑brand operations.
  • Proven experience in a senior leadership role with global or enterprise‑wide accountability.
  • Demonstrated success in developing and implementing comprehensive, holistic wellness programs.
  • Proven track record of creating and executing innovative spa and wellness concepts that drive both guest satisfaction and commercial success.
  • Experience managing large, complex projects from ideation to implementation.
  • A strong background in leading a global team, with experience managing diverse, cross‑cultural teams across multiple geographies.
  • Preferred:
  • A master’s degree in Business Administration, Health Administration, or a related field.
  • Experience leading large‑scale organizational transformations and change management initiatives.
  • Exposure to/participation in brand and go-to-market strategy development within the luxury environment.
  • An extensive network of relationships with leading wellness brands, industry experts, and third‑party vendors.
  • Strong business acumen with the ability to balance creativity, guest experience, and financial performance.
Core Work Activities & Key Responsibilities Strategic Leadership & Business Development
  • Defines and implements brand specific global spa and wellness visions that differentiate each of the brands in the luxury portfolio and positions the brands as innovators in holistic wellbeing.
  • Owns the long‑range strategic plan for the wellness and spa portfolio, ensuring alignment with company goals and brand standards.
  • Champions a culture of continuous innovation by researching and translating global trends into actionable strategies.
  • Identifies, vets, and pursues new business opportunities and strategic partnerships that drive revenue and enhance brand positioning.
  • Serves as the executive brand ambassador, articulating the value proposition of wellness and spa to all stakeholders.
  • Partners with senior leadership to embed wellness into the broader luxury guest journey, from design and development through operations and brand marketing.
Program Development & Execution
  • Sets the global vision for comprehensive, guest‑centric wellness offerings, including personalized and culturally relevant wellness journeys.
  • Partners with continent spa/ wellness lead to ensure pull through.
  • Directs the design, development, and roll‑out of new wellness and spa programs, ensuring scalability, profitability, and flawless execution.
  • Curates and evolves signature spa concepts, rituals, and brand‑defining wellness experiences.
  • Defines global standards and specifications for all wellness, fitness and spa facilities and services.
  • Oversees the overall direction for the spa retail portfolio by brand, guiding product selection and merchandising.
Financial & Operational Management
  • Supports spa and wellness operations across the global portfolio, ensuring consistency, profitability, and service excellence.
  • Establishes operating standards, KPIs, and performance metrics to drive guest satisfaction, revenue growth, and brand equity.
  • Analyzes performance data, financial statements, and key metrics to measure the success of initiatives and the global spa business.
  • Utilizes financial acumen and leverages data and guest insights to inform strategic decisions and present financial performance to executive leadership.
  • Collaborates with Brand, Development, Design, and Finance teams to ensure spa and wellness components enhance both ROI and brand differentiation.
  • Drives spa and wellness revenue through programming, retail, membership, partnerships, and new business models.
Team Leadership & Talent Management
  • Builds, inspires, and mentors a global team of discipline experts in the field acting as a resource.
  • Fosters a high‑performance culture focused on collaboration and excellence.
  • Recruits, develops, and implements a robust succession strategy for key leadership roles across both above and at property level.
  • Champions learning and development initiatives that position colleagues as world‑class wellness practitioners.
Communication & Stakeholder Management
  • Acts as a Discipline Expert and central liaison and trusted advisor between Global Operations, Continent leadership, Brands, and other enterprise stakeholders.
  • Regularly presents to and influences executive leadership on the strategic direction and performance of the portfolio.
  • Partners with Brand and Marketing teams to define the go‑to‑market strategy and direct global public relations efforts for the wellness portfolio.

At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non‑discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.

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Job Info:

  • Company: Hotels AI
  • Position: Vice President, Global Spa & Wellness
  • Work Location: Bethesda
  • Country: US

How to Submit an Application:

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